AI Insights · Timothy · January 2023
Top 5 Fashion Games on Unified Platform in Kenya Q4 2022
In Q4 2022, the top 5 fashion games in Kenya saw varied performance in terms of downloads, revenue, and active users, with some apps showing significant growth.
In Q4 2022, the top 5 fashion games on the unified platform in Kenya demonstrated varied performance across downloads, revenue, and active users. Below, we explore the trends for each app based on data from Sensor Tower. For more insights, visit Sensor Tower.
Project Makeover by Magic Tavern, Inc. saw a notable increase in weekly downloads, starting from 820 in late September and reaching a peak of 1.95K by the end of December. Revenue fluctuated slightly but remained consistent, peaking at around $257 in late October. The app also experienced growth in active users, climbing from 9.8K at the end of September to 11.4K by the end of December.
Covet Fashion: Dress Up Game from Crowdstar LLC had a steady increase in weekly downloads, with a significant rise in late November, reaching 422 by the end of December. Revenue saw occasional spikes, peaking at $69 at the end of October. Active users grew steadily, starting from 251 in late September and reaching 501 by the end of December.
Super Stylist Fashion Makeover by CRAZY STYLE LTD showed fluctuating weekly downloads, with a notable peak of 1.09K in the last week of December. Weekly revenue saw a peak of $131 in early October but generally remained low throughout the quarter. Active users experienced substantial growth, peaking at 3.8K by the end of December.
Makeover Games: Makeup Salon from Salon™ had a modest increase in weekly downloads, reaching 140 by the end of December. Revenue remained stable, with a slight upward trend, peaking at $13 in mid-December. Active users showed little fluctuation, maintaining an average around 300 throughout the quarter.
Fashion Show: Dress Up Games by Ngoc Pham Thi experienced significant growth in weekly downloads, peaking at 3.15K by the end of December. Revenue showed a gradual increase, reaching $17 in the last week of December. The app also saw a consistent rise in active users, starting from 13.7K in late September and maintaining that level through the end of the quarter.
These trends highlight the dynamic nature of the fashion gaming market in Kenya, with each app showing unique patterns in user engagement and monetization. For more detailed insights and data, visit Sensor Tower.